New feature enables independent studios to compete with major fitness chains by offering their own Apple App Store and Google Play presence for just $150 per month
LONDON, UK – February 2nd, 2026 – StudioGrowth, a bootstrapped fitness studio management software company trusted by hundreds of boutique studios worldwide, today announced the general availability of its custom-branded mobile app feature. The new offering allows fitness, Pilates, and yoga studios to have their own professionally designed mobile app listed under their studio’s name on both the Apple App Store and Google Play Store.
Until now, boutique fitness studios faced limited options for mobile technology: operate without an app, settle for generic white-label solutions, or invest $20,000 to $50,000 or more in custom app development. StudioGrowth’s new custom-branded app feature eliminates this barrier, offering studios a native mobile app experience for $150 per month with no setup fees.
“Consumer expectations in boutique fitness have fundamentally changed,” said Naz Ahm, Founder of StudioGrowth. “Members now expect the same seamless mobile experience from their local yoga or Pilates studio that they get from major chains. We built this feature because independent studio owners shouldn’t have to choose between their budget and their ability to compete. Now, any studio using StudioGrowth can offer their members a professional, branded app experience.”
Key Features of StudioGrowth Custom Branded Apps
The custom-branded mobile app integrates directly with StudioGrowth’s studio management platform, providing members with a unified experience across booking, payments, and community engagement.
Studio Branding: Each app features the studio’s logo, colors, and identity, appearing under the studio’s name in app store listings rather than as a generic third-party platform.
One-Click Booking and Payments: Members can book classes, join waitlists, and purchase memberships or packages directly within the app, with support for Apple Pay and Google Pay.
Push Notifications: Studios can send targeted push notifications for class reminders, promotions, and announcements, helping reduce no-shows and increase member engagement.
Community Features: A built-in studio feed allows studios to share updates, celebrate member milestones, and foster community between classes.
Staff App: Instructors and staff receive their own companion app to mark attendance, view schedules, request substitutes, and manage availability.
Addressing Growing Demand in Boutique Fitness
The boutique fitness industry continues to expand as more consumers seek personalized, community-driven fitness experiences. However, many independent studios struggle to deliver the digital experience members have come to expect. StudioGrowth developed its custom-branded app feature in response to direct feedback from studio owners who wanted to provide a premium mobile experience without enterprise-level budgets.
“We’ve been building custom apps for our partner studios and saw how transformative it was for their businesses,” added Ahm. “A studio owner in Texas or California can now have the same professional app presence as a major fitness chain. That’s the kind of leveling of the playing field that gets us excited.”
Availability and Pricing
All StudioGrowth subscribers receive the StudioGrowth mobile app included free with their plan. Studios wanting their own custom Apple App Store and Google Play listing can upgrade for $150 per month with no setup fees. StudioGrowth handles the process with typical launch times of three to four weeks.
To learn more or schedule a demo, visit https://studiogrowth.com/features/custom-branded-fitness-app/
About StudioGrowth
StudioGrowth is a bootstrapped, London-based fitness studio management software company serving hundreds of fitness, yoga, and Pilates studios worldwide. StudioGrowth provides an all-in-one platform for class scheduling, membership management, billing, CRM, and now custom-branded mobile apps. The company is self-funded and committed to building software that prioritizes customer success.
For more information, visit https://studiogrowth.com
Media Contact
Company Name: StudioGrowth
Contact Person: Naz Ahm
Email: Send Email
Country: United States
Website: https://studiogrowth.com/
Press Release Distributed by ABNewswire.com
To view the original version on ABNewswire visit: StudioGrowth Launches Custom Branded Mobile Apps for Fitness, Pilates, and Yoga Studios, Bringing Enterprise-Level Technology to Boutique Studios at a Fraction of the Cost
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